The Oscars join several other awards shows in stopping steep ratings declines from the 2020-21 season though none have reached anywhere near the heights of pre-pandemic viewing. Bookmark THR.com/Ratings for more ratings news and numbers. 4 I'M A CELEBRITY GRAND FINALE The presenter returned with a bang on Monday (25 April) with talk show Piers Morgan . April 28 2023, 9:11 AM PDT, In the latest TV ratings, ABCs NFL Draft coverage dominated Thursday in the demo while CBS Young Sheldon easily drew the nights biggest audience. Barb for journalists. Q1s figure represented a 14-minute drop year-over-year, or a considerable decline of 21%. Thats plenty of video time, and is about equal to the year-earlier period, with more time this year allocated to TV-connected devices and less to traditional TV. Thatsa 77 percent jump from The Late Late Shows season average of 806,000 viewers and the largest audience for Cordens show since it aired following the NFLs AFC Championship game in January 2021. Overnights.tvOvernight ReportsBVODConsultancyContent Valuation. The audience for ABC's broadcast grows significantly vs. 2021 but still trails previous years by a sizable margin. For more information on all our services click here or select from the below. READ MORE, Alanis Morissette&Ed Sheeran To Guest Judge On 'American, Rodgers Boosts New Jets Season Ticket Sales by 400%, TeamSays, David Lowery's 'Peter Pan & Wendy' Was Inspired by Scorsese and, 'Dead Ringers' Creator Explores Its Finale, Beverly's 'White, Editor's Choice: I Purchased This TikTok-Viral Walking Pad and I, TVLine is a part of Penske Media Corporation. 945,000 983,000 ABCs telecast generated huge reaction on social media when Will Smith walked onstage and slapped presenter Chris Rock after the comedian made a joke about Smiths wife, Jada Pinkett Smith. The numbers below are the average viewership for the entire broadcast. Find out more in our Privacy Policy, Advanced TV advertising: everything you need to know, TV advertisings ultimate nickable charts, BARB: the gold standard in media research, Giving attention a little attention: download the white paper, As Seen on TV: supercharging your small business, A Matter of Time: the importance of time-length in TV advertising, The Age of Television: the needs that drive us, Profit Ability: the business case for advertising, Profit Ability: download the full report, Get with the programmes: the Thinkbox guide to TV partnerships, Effectiveness in the Digital Era: Media in Focus, Media Mix Navigator: There are no guarantees, but there is guidance, Aprils Chart of the Month: B2B TV advertising spend has doubled since 2018, Trends in TV 2022-23: Inflation in context. (Updated April 25) READ MORE, By Matt Webb Mitovich / At a push, Gifty and Saara. Sunday night saw stars including Naughty Boy, Louise Minchin, David Ginola and Arlene Phillips make their way to the castle. 885,000 Compared to the year-earlier period, traditional TV viewing among 50-64-year-olds declined by about 10 minutes per day. By comparison, 89% of 18-34-year-olds used the internet on smartphones during the quarter. Compared to the year-earlier period, traditional TV viewing in the 65+ group was actually up, by about 11 minutes per day (0.3%). 2 SEVEN NEWS AT 6.30 Thursdays installment, the last of Cordens eight-year run at CBS, brought in 1.43 million viewers in its 12:35 a.m. timeslot, based on fast national ratings from Nielsen. 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Its worth noting that the Q3 2018 Nielsen report (comparisons with earlier editions of the report are not possible due to a methodology change in Q1 2018) had teens watching almost 10 hours per week. The most popular online tool for analysis of UK Television Ratings, with every show from 2006 to last night, our online platform now has Broadcaster & Subscription Video on Demand viewing included. BVOD includes 7plus, 9Now, 10Play, iview and SBS on Demand viewing whether watched live or catch-up on the same day. Contact Viewing figures for programmes on broadcast channels are consolidated 7-day viewing figures with pre-broadcast viewing and viewing on tablets, PCs and smartphones included. Barb for students. 2 SEVEN NEWS AT 6.30 CBS' '60 Minutes' is the only prime-time show to average more than 7 million viewers in Nielsen ratings for April 17-23, 2023. Find out more Overnight Reports get the latest ratings to your email This is according to overnight ratings, after yesterday's (September 24) first live show of the new series. Predictably, TikTok users generally oppose the ban, but not all know that the apps parent company is based in China. Using Live+7, across viewers aged 18-49, all three shows score a 0.3, but The Late Show wins with 430,000 viewers compared with The Tonight Shows 345,000 and Jimmy Kimmel Live!s 342,000. April 25 2023, 8:55 AM PDT, As the 2022-23 TV season slowly marches toward its end, TVLine takes fresh stock of broadcast-TVs freshman class performance-to-date including the handful of shows still awaiting renewal. For the full lowdown on why TV is the most effective form of advertising download this deck packed with facts and evidence. Thats certainly not as extensive a decline as seen among the 18-34 demographic, but still a rather large one, representing more than 1 in every 12 minutes previously spent with traditional TV. Similarly, across adults aged 18-34, Colbert beats Kimmel and Fallon with a 0.2 over their 0.1s. 806,000 The Tonight Show team is pleased with its performance when it comes to Live+Same Day numbers, putting together a 12-week run at the top or tied at the top using this metric. 3 NINE NEWS This site uses cookies. In case youre wondering how much of that is attributable to reach (with these figures being averaged among the entire population), traditional TVs reach averaged 81% among Black adults, 76% among Hispanic adults and 65% among Asian-American adults in Q1. I dont look like I should be hosting a late night talk show. This data is averaged among the entire population by segment, rather than device users. The total weekly reach of linear TV for individuals remains high at 80.7%. Find out what's on TV tonight here. Signup for Breaking News Alerts & Newsletters. Its been 6 months and an ongoing pandemic since our last traditional TV update, but its time for us to dive into viewing patterns again. The top 50 programmes on TV based on the size of their total viewing audience over the week (including live, VOSDAL, time-shifted and total audience viewing figures). Unreported Winning Viewer Numbers mdi-fullscreen. The key viewing figures In March, adults watched an average of 1 hours 55 minutes of commercial linear TV each day. READ MORE, By Matt Webb Mitovich / We will never sell your data and we promise to keep your 13 Mar 2023, 07:59 GMT. READ MORE, By Matt Webb Mitovich / 526,000 May 1 2023, 9:44 AM PDT, In the latest TV ratings, ABCs American Idol dominated Sunday in the demo, while CBS 60 Minutes easily clocked in with the nights biggest audience. 4 A CURRENT AFFAIR NBC shows this season (so far): American Auto, America's Got Talent: All Stars, The Blacklist, Capital One College Bowl, Chicago Fire, Chicago Med, Chicago PD, Dateline NBC, La Brea, Law & Order,. Using full-season Live+7 ratings from Nielsen, Colbert comfortably won the spot with a total average of 2.95 million viewers also the first time ever the CBS show has had a five-season winning streak. President Joe Biden joked about a range of topics at the White House Correspondents' dinner on Saturday but struck a serious tone as he called for the release of wrongfully detained Americans abroad. WWE Monday Night RAW episode of April 24, 2023, had an average viewership of 1.820 million over three hours of the show. 5 SEVEN'S AFL: ANZAC DAY FOOTBALL 613,000 Traditional TV: 1:12, (35-49) TV-Connected Devices: 1:18 per day. Robert Dex. Traditional TV: 0:53, (18-34) TV-Connected Devices: 1:21 per day. 2 NINE NEWS So some part of the discrepancy is due to Asian-Americans being less likely to watch traditional TV, but both Asian-American and Hispanic TV viewers are watching about half as much as African-American viewers. Impressive viewing figures in the UK with a gain of 1.5 million EBU / CORINNE CUMMING Last night's Eurovision grand final peaked at 10.6 million viewers in the United Kingdom, it has been announced. In the latest TV ratings, ABC led the primetime Thursday coverage of the House Select Committee on January 6th's first public hearing. By continuing to use our website, you are agreeing to our use of cookies. Sky One says that the recent Friends reunion special brought the channel its biggest audience ever. The final episode of Line Of Dutys sixth series was watched by almost 13 million viewers. Download the nickables charts looking at the changing price of TV advertising and inflation. A peak audience of more than 25 million viewers watched the Queens funeral on Monday. details safe and secure. 4 NINE NEWS STATISTICS - FACT. Still, this comes on the heels of data showing that older age groups are accounting for a larger share of streaming hours. Get our latest storiesin the feed of your favorite networks. Ukraine's Kalush Orchestra won this year's contest with a combined jury and televise score of 631 points. 820,000 I'm A Celebrity breaks viewing figure records with latest series, Big Brother's final series on course to be least watched ever, Dancing On Ice's ratings drop over a million viewers for second episode. Reports of poor viewing figures seemed to signal a decline in fortune for a man reported to make around 15m a year from TalkTV, Fox documentaries, columns for the Sun and New York Post, and a book deal with HarperCollins. Once again, the industry is holding onto this demographic a lot more successfully than younger Americans, another measure of how traditional TVs audience is trending older over time. Weekly top 50 shows. For the full lowdown on why TV is the most effective form of advertising download this deck packed with facts and evidence. Last night, the audience was more than triple that, with an average of 531,000 total viewers. 2022. We want to hear from you! Adaptation of U.K. Late Night Show Mock the Week for Amazon Freevee, Donald Trump to Return to CNN for Primetime Town Hall Event, TV Premiere Dates 2022: The Complete Guide, Broadcast TV Unscripted Scorecard 2022: Whats New, Renewed and Canceled, TV Pilots 2022: The Complete Broadcast Guide, The Definitive Voice of Entertainment News. For once very few seemed interested in the AFL on a Saturday night on FTA TV. 1,125,000 831,000 769,000 EP Says 'It's Definitely a, The Diplomat Snags Lightning-Fast Season 2 Renewal at Netflix, Will Trent Recreates the Scene of Angie's Abduction and Betty's. Earlier figures, which didn't include out of home, had the show at 15.36 million viewers and a 3.2 in adults 18-49. 328,000, 1 SEVEN NEWS In March, adults watched an average of 1 hours 55 minutes of commercial linear TV each day. We use cookies to ensure that we give you the best experience on our website. The final episode of the CBS talk show scores a big viewership bump. All Rights Reserved. 4 NINE NEWS April 28 2023, 12:49 PM PDT, Fox News viewership in the 8 pm hour is thus far down at least 50% since Tucker Carlsons ouster was announced on Monday and his eponymous primetime hour was in turn replaced READ MORE, By Matt Webb Mitovich / The above data in large part concerns traditional TV viewing, which averages out all live and DVR/time-shifted TV viewing (such as video-on-demand) during each quarter. By using this site you are agreeing to our privacy and cookie policy. All Rights Reserved TellyMix unless otherwise stated. In the latest (and updated) TV ratings, NBC's first airing of the Golden Globes in two years averaged 6.3 million total viewers and a 1.1 demo rating, down 9 and 27 percent from the 2021. beat NBCs The Tonight Show in total viewers. Heres some information about the data you can see on this page: All numbers are expressed as a share of all commercial broadcaster TV viewing (on a TV set) unless ALL TV is selected, in which case the share is of all broadcaster TV viewing (on a TV set). In percentage terms, traditional TV viewing among 50-64-year-olds declined by a relatively small 3.3% year-over-year. 582,000, 1 SEVEN NEWS The current series of The Martin Lewis Money Show Live came to an end last night (March 18) and its future seems to be a little up in the air. 412,000 During Q3 2020, the 65+ demographic watched an impressive 6 hours and 39 minutes of traditional TV per day. Dive into the detail, see what were watching across platforms, and check out the big hits of 2022. 592,000, 1 SEVEN NEWS Nielsens most recent report indicates that Americans aged 18-34 watched a daily average of about 1 hour and 12 minutes of traditional TV during Q3 2020. Traditional TV: 2:43, (50-64) TV-Connected Devices: 0:56 per day. This months Chart of the Month looks at the growth in TV expenditure in the B2B sector. Top 20 program ratings for Free To Air Report: Top 20 Consolidated 28 Programs Channels: All Free-to-Air Market: 5 City Metro (aggregate figure) Demographics: Total People Day-part: 02:00 - 26:00 Day: Thursday Date: 19th May 2022 @ RobDexES. CNN's Anderson Cooper won the hour in the demo with 163,000 viewers, with MSNBC's "All in With Chris Hayes" close behind at 162,000. 559,000 512,000, 1 SEVEN NEWS Oscars hosts Amy Schumer, Wanda Sykes and Regina Hall, Kim Kardashian Dripping in Pearls at Met Gala in Custom Schiaparelli Nude Dress, Gay U.S. Marine Drama From Norman Lear a Go at Netflix, The Diplomat, Starring Keri Russell, Lands Quick Renewal at Netflix, Netflix and Ryan Murphys Monster Anthology to Focus on Menendez Brothers in Season 2, Italy's Far East Film Festival: Malaysian Drama 'Abang Adik' Sweeps Top Prizes, 'Succession' Joins Streaming Rankings, 'Night Agent' Dominates, Why the Fatal Attraction Series Wants You to Forget How the Movie Ended, FXs Alien TV Series Taps Sydney Chandler to Star, Trevor Noah Producing U.S. Consumers find relatable personalities to be their most appealing influencer type. Steve Molk-2 days ago 0. Over 30 million watch Euro 2020 final between England and Italy Posted. The 65th annual Grammy Awards telecast brought in 12.4 million in total viewers on Sunday night according to Nielsen's time zone-adjusted fast national ratings, making it the most viewed show of . The Christmas Eve of my life: Inside Barry Humphries final TV shoot, Broken: Colleagues come to terms with MasterChef tragedy. [Sponsored] In this article, Finteza explores strategies that you can implement in just two weeks to double your e-commerce conversions. 3 ABC NEWS Previously those figures were available a week later. That year, the Golden Globes were viewed by a dismal 6.9 million viewers, marking a 60% drop from 2020, when 18.3 million people tuned into the three-hour broadcast. Endeavour fans were left in tears on Sunday night following the heartbreaking final episode of the much-loved ITV detective drama . ABCs broadcast of the Oscars drew 16.62 million viewers and a 3.76 rating among adults 18-49 in the final same-day ratings, which include out of home viewing. 479,000, 1 SEVEN NEWS Episodes have been released on . 311,000, 1 SEVEN NEWS To give some context to the extent to which digital has supplanted traditional TV for youth, this latest report indicates that 18-34-year-olds spent about 2.5x times as much time using apps and the web on smartphones alone than watching traditional TV. Of the other broadcast networks, NBC tallied 3.6 million viewers, while CBS drew 3.4 million. Danny Dyer presides over various D-listers (bar Gazza) living in a pitch-blank bunker for eight days. The Hollywood Reporter is a part of Penske Media Corporation. 1/5. Australia's Leading TV Ratings page featuring Top 20 Shows on Free to Air includes Seven, Nine, Ten, ABC, SBS and Foxtel TV Blackbox Where . This site is protected by reCAPTCHA Enterprise and the Google Privacy Policy and Terms of Service apply. Traditional TV: 6:39. Overall, 50-64-year-olds watched a hefty 5 hours (4:59) per day during Q3 2020. April 27 2023, 9:31 AM PDT, In the latest TV ratings, CBS Survivor dominated Wednesday in the demo, while NBCs birthday party for Carol Burnett easily drew the nights biggest audience. The gap between these two shows on linear television is also closing. 5 A CURRENT AFFAIR Here we go: As the data indicates, there are huge differences by age group in terms of viewing behavior, with traditional TV time far greater among older audiences and connected TV time much higher among younger groups, even overtaking traditional TV among teens and 18-34-year-olds. Grizzlies-Lakers took top honors with a 1.7 in 18-49, 1.5 in 18-34 and 2.0 in 25-54, followed by Kings-Warriors at a 1.6, 1.3 and 1.9 respectively (the NFL Draft telecasts combined . Send us a tip using our annonymous form. Depending on how you interpret the viewing figures for The Grand Tour 's first episode, it either attracted less viewers than Top Gear Series 24's opening episode, or at least was pretty much on-par with it. There was Kefauver-interstate gambling (1951), Army-McCarthy (1954), Watergate (1973), Iran-Contra (1987), Anita Hill-Clarence Thomas (1991) and Clinton impeachment (1998). Privacy Settings / Opt out. Total linear TV set viewing (including BBC) was 2 hours, 28 minutes a day. 686,000 The star-studded final episode of The Late Late Show With James Corden delivered a big ratings boost. As such, it is a measure of legacy TV viewing on set-top boxes, and does not include viewing via connected TV devices.]. Meyers also wins the 18-49 demo with a 0.2 and 215,000 viewers against Cordens 0.1 and 174,000 viewers. Subscribe to Deadline Breaking News Alerts and keep your inbox happy. Viewing by demographic Dive deeper into the data with the top-ranked prime broadcast and cable TV programs for Hispanic viewers, Black viewers and viewers in households with same gender spouses or unmarried partners in the U.S. March saw the return of The Bay on ITV1, and vegan subscription-razor brand Estrid launched its first-ever advert. Take out a subscription to get immediate access to Broadcast: Broadcast Intelligence is the only place to get up to date information on the current content needs of 500+ global buyers, a real-time database of greenlit programmes plus networking opportunities. 1,044,000 5 A CURRENT AFFAIR Britain's Got Talent lost only 450,000 viewers in last night's semi final compared to the previous week. Since 2015 Donald Trump. Overnights.tvand associated logos are trade marks of Attentional Ltd. A peak audience of almost 11 million watched the 2022 Eurovision Song Contest in the UK on Saturday. Eurovision 2021 was watched by more than 180 million people across the world, its been revealed. Early evidence indicates the audience for that hour has plunged since Carlson's last show on Friday. 4 NINE NEWS The ABC show beat the NBC show 1.75M-1.54M across all viewers. 399,000 2 SEVEN NEWS AT 6.30 Take for example, traditional TV, which averaged in Q3 2020 (h:mm): As such, African-American adults watch close to 3 times more traditional TV per day than Asian-American adults, and about twice as much as Hispanic adults. Social media is ranked as one of the top industries that Americans want to be more highly regulated. B2B companies are dedicating more of their budgets to brand-building than their B2C counterparts. Overnights.tv is the leading provider of BARB TV Ratings services to the global media industry. UK pay-TV broadcaster Sky Sports recorded its best ever daily viewing figures on 4th October, with more than 14 million people tuning into an average 95 minutes of programming. averaged 4.5m including pre-transmission and devices, Britains Got Talent and The 1% Club pull in a combined audience of 9.5m, Classic Car Garage opens its doors to 247k, The first of two parts of Cast Away was beaten by Derren Brown and Sara Pascoe on C4 and BBC2 respectively, The second part of Matt Bakers Travels In The Country: USA grew 37k on the launch episode, Including top 10 drama, comedy and childrens programmes, Full programme unveiled for European Sports Summit, Heppinstall report analysis: barrister calls for review, Pact: C4 management doesnt want in-house production, All-star edition of Im A Celebrity grabs 4.3m, Raoul Moat finale retains top spot with 2.7m, Scott Bryan: Even in the streaming age, theres plenty of life in live, Broadcast Indie Summit: Indies raise concerns over mid-market squeeze, Interview: Studio Lambert discuss the triumphant Traitors and the Squid Game controversy, Chloe Sarosh: Why we need new voices in natural history, How an ageing professor inspired James Reeds latest Netflix epic. The latest report from Nielsen provides a look at how much time people are spending daily with TV-connected devices, defined as DVD/Blu-Ray Devices, Game Consoles, and Internet-Connected Devices (including streaming media players and smart TVs). It should be noted that and to some extent this applies across all of late-night Cordens show has been built for a viral age, particularly his field segments such as Carpool Karaoke, and Meyers similarly saw his A Closer Look segment get particularly strong attention during the controversial election year. Enjoyability has a bigger impact in driving brand familiarity than purchase intent. The King tops Christmas Day 2022 TV ratings alongside Strictly and Michael McIntyre, The Queen's funeral watched by more than 25 million viewers, 11 million watch 2022 Eurovision final in UK as Sam Ryder finishes second, The Queen's Christmas message and Strictly Come Dancing top Christmas Day ratings, BBC One's Vigil becomes UK's most watched new drama in three years, Emma Raducanu's US Open final win watched by almost 10 million viewers, Over 30 million watch Euro 2020 final between England and Italy, England's Euro 2020 semi-final match watched by over 27 million, RATINGS! In the 2019-20 season, The Late Late Show trailed Late Night by 87,000 viewers, 101,000 adults 25-54 and 66,000 adults 18-49. All week long, the BBC has been teasing the conclusion to series six as "the one viewers have been . Register to enable downloads, activate My Thinkbox and get our newsletters, We ask for your details so we can send you things we think you'll find most Scripted HBO shows listed: Animals, Avenue 5, The Baby, Ballers, Betty, Big Little Lies, Boardwalk Empire, The . According to Nielsen Ad Intel, B2B brands have more than doubled their investment in TV advertising over the past four years, reaching 108m in 2022. 562,000 608,000. 2023 The Hollywood Reporter, LLC. According to Nielsen Ad Intel, B2B brands have more than doubled their investment in TV advertising over the past four years, reaching 108m in 2022. READ MORE, By Matt Webb Mitovich / Fewer than 4 in 10 report having a marketing automation system. After 13 years you would have thought that putting in the very best of each category with one comedy act (which has to be provided by Louis Walsh) is the best outcome for the show and the viewers. Total linear TV set viewing (including BBC) was 2 hours, 28 minutes a day. June 9, 2021 1:43pm From left: Jimmy Kimmel, Stephen colbert and Jimmy Fallon ABC/CBS/NBC The Late Show with Stephen Colbert was the most-watched late-night show in total viewers for the 2020-21. 2 SEVEN NEWS AT 6.30 Compared to early 2020, more CMOs are reporting marketing has primary responsibility in 19 of 25 activities measured. relevant and useful. Ratings Friday Ratings | AFL strong for Seven. Lets explore some findings from the latest quarterly Total Audience report[download page] from Nielsen, this time covering data from Q3 2020. BGT 2022 viewers had one big, recurring complaint on Twitter during last night's (Saturday May 28) final auditions show. Star Performers are also forging ahead in their use of Media Mix Modeling and are confident in their ability to report channel-level ROI. The hosts of these shows are known to get along well, accentuated by working together in some ways during the pandemic, but there is obviously still interest from their teams and the networks to do well against the competition. More to come with the next reports release. April 24 2023, 10:30 AM PDT, In the latest TV show ratings, ABCs AFV and American Idol tied for the Sunday demo win, while CBS 60 Minutes clocked in with the nights largest audience. 624,000 In percentage terms, traditional TV viewing among 35-49-year-olds fell by 13.3% year-over-year. Theres no sign of Late Night or The Late Late Show bringing back full audiences, but youd expect it to happen at some point over the rest of the year. 5 SEVEN'S AFL Latest news. This is a 13-minute decline from the previous year, when they spent almost 2 hours (1:56) per day. The 8 p.m. slot, now held by "Fox News Tonight," drew 2.6 million on Monday night and 1.7 . The grand total? 684,000 4 A CURRENT AFFAIR When you use Live+3, which Deadline understands is the metric all the late-night shows use to sell ads, theres very little between ABC, CBS and NBC. 777,000 This dashboard displays the 50 most-watched programmes across all broadcast channels and SVOD services for the chosen week. . All rights reserved. The final Late Late Show featured Harry Styles and Will Ferrell as in-studio guests, Corden joining Tom Cruise to play Timon and Pumbaa in a performance of The Lion King at L.A.s Pantages Theatre, and the last Carpool Karaoke segment with Adele. Across adults 25-54, The Late Show wins with a 0.5 with 614,000 viewers against Jimmy Kimmel Live!s 0.4 and 489,000 and The Tonight Shows 0.4 and 477,000. Uniquely our data is displayed in new ways & checked against broadcast for accuracy. March saw the return of ITV1 drama The Bay, Channel 4 launched series 6 of The Great Celebrity Bake Off for SU2C, Channel 5 aired new show Into the Grand Canyon with Nick Knowles, and Sky Atlantic showcased the season finale of The Last Of Us. Fox Business Network,. 765,000 Auto ad spend has declined each year since 2016 with the exception of a post-COVID rebound in 2021. In Q3 2020 35-49-year-olds watched 2 hours and 43 minutes of traditional TV per day, which is more than double the time spent by the younger 18-34 demographic. Updated with final same-day ratings. 03 February 2023. People buy more on the basis of purpose than politics. The first instalment of the 21st series as not short of jaw-dropping. Despite the year-to-year improvements, though, Sundays Oscars will go down as the second-least-watched since Nielsen began tracking total viewers in the mid-1970s. 5 A CURRENT AFFAIR 691,000, 1 SEVEN NEWS 654,000 TikTok may be getting all the buzz, but social media marketers remain enamored with Instagram. 2 SEVEN NEWS AT 6.30 572,000 Updated with time zone-adjusted ratings. How many? 5 A CURRENT AFFAIR GB News is quietly turning into a ratings winner - which will dismay the Guardianistas who predicted and hoped otherwise. A sizable 5 hours and 21 minutes per day spent consuming video content by the average adult. 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